Returning to the essence,
seeing the truth
holistic
Means whole and complete, originating from the ancient Greek word holos, meaning “whole.” In the eyes of the ancient Greeks, body, mind, and spirit were an inseparable whole, interconnected as one system.
When one becomes suppressed or overly dominant, the harmony of the whole can be disrupted, disturbing our innate sense of wholeness and wellbeing.
aum
Represents the primordial sound of the universe, a symbol of the origin and essence of all things. This reflects the intention at the heart of Holiaum :
to return to what is essential.
In the midst of demanding work and modern life, we believe there is value in creating space to restore balance within ourselves — to quiet the mind, soften emotional tension, and become more receptive to our inner voice and intuition.
Through the wisdom of plants and the simple ritual of scent, Holiaum invites you to slow down, reconnect with yourself, and return to a state that feels naturally,
authentically you.
Go to The Source
Personally visiting the origins of frankincense, myrrh,
and Taiwan Red Cypress.
We travel to where these plants grow, tracing their origins firsthand to ensure the authenticity and integrity of every ingredient.
Purely natural,
with no synthetic fragrance or resin.
From source to final product,
we stay close to the origin,
bringing you the purest expression of nature.
Focus on Three Sacred Scents
Frankincense
At the birth of Jesus, the Magi brought three precious gifts : gold, myrrh, and frankincense. Frankincense has also been treasured across ancient civilizations, from the pharaohs of Egypt to the traditional Chinese pharmacopeia.
Growing in some of the world’s driest lands, the frankincense tree releases resin when its bark is gently scored. Slowly, it hardens into golden tears.
Its scent carries a quiet story of resilience — as if having endured pain, yet remaining gentle and steadfast.
Myrrh
Myrrh is a deep, dark resin that emerges when the bark of the tree is wounded. Since the earliest civilizations, it has been treasured alongside frankincense as one of the most precious aromatic materials, used in rituals and to preserve what was held sacred.
Its scent is bitter, deep, dense, and inward, embodying a quiet strength that draws you back within.
Its presence is like an inner restoration, helping us rebuild a sense of protection and resilience from within.
Taiwan Red Cypress
Taiwan Red Cypress grows in the misty mountain forests of Taiwan,
an ancient giant found only on this island and treasured as a national natural heritage.
These trees have stood for hundreds, even over a thousand years, enduring generations of wind and rain.
Its wood carries a naturally warm, deep, and lasting woody aroma — quiet, grounding, and timeless.
Like the power of time, a strong and steadfast presence at your side.
About the Founder
Sandy Tsai, Founder
IFA International Aromatherapist
NAHA L3 Certification: The highest level of aromatherapist certification in the US
With years of experience in finance and investment, Sandy has spent much of her career in a world driven by efficiency, performance, and growth.
In a world driven by efficiency and growth, she came to realize that what we truly lack is the ability to be with ourselves, to simply pause and make space for ourselves.
But when life becomes filled with noise, it is easy to overlook that quiet, fleeting voice that is both subtle and true.
Through 11 years of exploring aromatherapy, Sandy learned to listen to herself again.
The brand chose to focus on frankincense, myrrh, and Taiwan Red Cypress — plants with a history of use spanning thousands of years.
Rather than pursuing complexity or layers upon layers,
let's follow the ancient wisdom, embrace something more elemental, more simpler, and ultimately closer to who we are.
This brand is for everyone living in a fast-moving world who is still willing to turn inward and find their way back to themselves.
May Holiaum’s gentle scents soothe your everyday, and awaken the beauty within.
Purely natural. No synthetic fragrance.
